What Happens After a F*%k Up Caused By Racial and Other Insensitivity?

What Happens After a F*%k Up Caused By Racial and Other Insensitivity?

We’ve all read news stories of company advertising gaffes that are insensitive to people’s racial, gender and abilities and culture. In April 2017 alone,  several top companies have had to apologize for their racial insensitivity.  Pepsi for example had to pull its insensitive ‘black lives matter’ commercial, Nivea did the same for a ‘White Purity’ ad…